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占一个~~~
speaker:
the film descriotion about the founder of Chanel before she found that company.
Coco was successfull but full with tradegies:
no parents with her,
learned to sew though she had no interests in that,
made living as singer in a bar though she singed bad,
got a boyfiriend who treated her as a whore.
But finally her first boyfriend got her to meet the second boyfriend, the true love of her life.
She made clothes with simple style and spare colors--black & white, attracting the wealthy women who wanted to be different from others.
In her life, she was afraid of nothing and had a free soul.
(I guess she was in such a bad situation and really nothing to lose then nothing to fear.
I have too many things to caculate and can not find a way out to my freedom ..555555)
speed:
Time2:在医院爪机读的没计时(好久木有这么努力过~~)
the luxury linens, once sold to hotels, could not make profits as before because of the economics changes.
SC fixed the crisis by selling the linens on internet, though it cost him some money and some years to build the proper web-site.
Time3:在医院爪机读的没计时
SC got more profits than he did before the cirsis--the 2008's economic decline. He believed the word-of-mouth was important for the online sales, so he advertising on the the designers blogs to make his productions known. Internet was amazing that people would pay a lot of money without seeing the goods in front of their face.
Time4【276】2'01
the digital company that specialize on the analysising the behaviors of the luxury customers, provides imformation to merchants to leverage their advertisments.
a case cited in the passage involved customers from 5 different countries, showed that the US peopel consider the brand value the first when buying a luxury production.
Time5【220】1‘37
the profits the company made and the scale it has.
Time6【220】1'38
LVHM wants to double its profits, then started many other kinds of luxury productions more than leather and wine.
But none of them make profits.
The CEO believes the synergy is a good way for its value chain and value-adding activities, to spread the brands to the entire landscape of luxury business, though many uncertain questions are still existed.
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