Part III: Obstacle
Can women fix capitalism? September 2014 | byJoanna Barsh
[Paraphrase 7] Gender equality at the top of business hasstalled, and trust in business is alarmingly low. Putting more women in chargecould well be the key to a better future for business and society alike. Fifty years ago, women in the United Stateswon a major achievement: Title VII of the 1964 Civil Rights Act listed sex as one of the characteristics that employers couldn’t discriminate against.American women began to enter the workforce in larger numbers across sectors,paving the way for social and economic change. Yet I’ll admit that for much of my career,I wasn’t thinking about the societal or business impact of gender equality. I had graduated from Harvard Business School among its first 1,000 women students, joined McKinsey, and advanced to senior partner with 19 others—allmen. At age 50, I looked up and realized that there were too few women leadersin business and that I didn’t feel much like one myself. Troubled, I set out todiscover their secret sauce. That effort was the beginning of “centeredleadership,” an approach that, in its simplest terms, joins feminine arche types with masculine ones, anchored in purpose. 1. See Joanna Barsh and Susie Cranston, How Remarkable Women Lead: The Breakthrough Model for Work and Life, New York, NY: CrownBusiness, 2009; and Joanna Barsh, Josephine Mogelof, and Caroline Webb, “Howcentered leaders deliver extraordinary results,” McKinsey Quarterly, October2010. Recently, this journey has taken me back to those bigger socioeconomic themes. As America’s trust in business andgovernment has dwindled, my dreaming took a new direction: imagining a worldled by women who replace capitalism’s relentless push for ever-increasingshort-term profits with long-term value for all stakeholders. Or—better yet—a worldwhere women and men together lead as equals, delivering meaningful impact overthe long term. By the way, I’m not alone here. Many othersare talking about feminine archetypes of leadership—and, specifically, the roleof meaning in companies: building on strengths, leading with purpose, achieving fulfillment. If the women and men who rise to the top embodied these capabilities, they might advance a new paradigm for capitalism too and get usout of the tough place we’re in today, with levels of income inequality worryingly high in many countries and trust in business and government disturbingly low. 2. See the 2014 Edelman Trust Barometer Executive Summary, on edelman.com. Simply put, putting more women in charge isa key to a better future for business. What 50 years can do for women? We can all agree that women have come far. In the United States, 40 million more women work today than did in 1970—we’re half the professional workforce. We hold morethan half the college diplomas and Fortune 500 entry-level professional jobs. We occupy 16.9 percent of the boardseats at Fortune 500 companies. Only 13 percent of Fortune 1000 boards in theUnited States remain “men only” clubs. But 19 percent of Fortune 1000 companies have three or more women on their boards. And that’s just the United States. 3. In 2013, levels of female participation oncorporate boards in France, Norway, and Sweden reached 18 percent, 40 percent,and 27 percent, respectively, as reported by Catalyst. The business case for women in leadership gets better every year: women bring improved decision making at the top, more creativity and innovation, and better problem solving, stemming from greater cognitive diversity. Women also improve the ecosystem, because company leadersbetter match the profile of customers and employees. And when three or morewomen make it to the top team, a company’s organizational health appears to improve on every one of the nine dimensions McKinsey tracks. Moreover, women propel economic growth. To quote the International Monetary Fund’s ChristineLagarde, “All economies have savings and productivity gains if women haveaccess to the job market. It’s not just a moral, philosophical orequal-opportunity matter. . . . It just makes economic sense.” 4. See “IMF’s Lagarde: Women in workforce keyto healthy economies.” The Changing Lives of Women, NPR, March 28, 2014. Dozens of companies are leading the way inadvancing women to the top, but even these leaders confide that their organizations are not where they need to be. It’s true; we’ve reached aplateau. Only 24 women lead Fortune 500 companies, and the share of female senior executives at these companies hasn’t significantly budged in the pastthree years. The barriers—among them cultural factors and entrenched mind-sets—are wellknown. Often, the women who make it to the top win by playing the game betterthan men. Female winners cite grit, perseverance, hard work, and toughing itout as key factors. No wonder: our research in Europe and the United States finds that it is two to three times harder for women than men to advance at eachstage. Most men just don’t see those obstacles, even though they are visible tomost women. Structural and often controversial interventions, such as quotas (at the country level) or targets (at the companylevel), can counter biases and improve outcomes. Take the United Kingdom, wherethe Davies Review recommendations—not a quota but a 25 percent target—were approved in 2011, to be achieved by 2015. They have already increased the proportion of women on FTSE 100 boards to almost 21 percent, from 12.5 percent.The intervention is working: it focuses on a discrete group of leading companies, offers a framework of “what good looks like,” sets a voluntary butachievable target, is led by six chairmen willing to stand in the spotlight,leverages the fear of scarcity and leadership’s competitive spirit, and isactively monitored in the public eye. Today, not one FTSE 100 company has amen-only board. 5. I spoke with Denise Wilson White, one ofthe founders of the Davies Review and an active supporter from its start, on August 12, 2014. Denise leads the ongoing monitoring activities of the Steering Group. The detractors of quotas, however, arguethat they aren’t meritocratic, impair competitiveness, and are unfair to senior women who fought hard to make it. Most leaders reject targets linked to compensation for the same reasons. Agree or disagree, this sentiment is areality, and it’s one reason progress for women at many companies is slow and incremental. Another way forward So have we reached the point of diminishing returns for female participation in senior management? We know that most womenon the leadership track opt for staff roles, limiting their advancement potential. Others explicitly slow down, preferring more interesting roles orgreater control. Some express distaste for company politics at higher levels.But don’t jump to conclusions yet. When I began interviewing women as part ofthe centered-leadership research,6 6. Since the publication of How Remarkable Women Lead, we have been continuing to help women and men build the core capabilities of centered leadership, as well as looking for practical actionsfor leaders to take. For more, see Joanna Barsh and Johanne Lavoie, “Lead atyour best,” McKinsey Quarterly, April 2014; and Joanna Barsh and JohanneLavoie, Centered Leadership: Leading with Purpose, Clarity, and Impact, NewYork, NY: Crown Business, March 2014. Isingled out women leaders who loved working at the top—and life outside worktoo. These women paved the way for us to shape a new leadership approach that values feminine qualities. Centered leaders: lead from a core of meaning by tapping into strengths and building shared purpose, with a long-term vision for positive impact reframe challenges as learning opportunities by shifting underlying mind-sets to replace reactive behavioral patterns leverage trust to create relationships, community, and a strong sense of belonging mobilize others through hope, countering fears to take risks and to act boldly onopportunities infuse positive energy and renewal through deliberate practice tosustain high performance Our research found these to be the minimum capabilities of a distinctive leader (though not the only ones). We also found quantitative evidence that this leadership approach resonates strongly withmen. That’s significant because it suggests that if approaches like centered leadership deliver striking benefits for the leaders who embrace them, there’sa good chance to change the game. If that happened, would this shift spillover into business more broadly and into society? We can’t say for certain, butin companies where centered leadership is taking hold, we’ve seen remarkable results. [1395 words]
Source:McKinsey http://www.mckinsey.com/insights/leading_in_the_21st_century/can_women_fix_capitalism
后续: 7. See Aaron De Smet, Johanne Lavoie, andElizabeth Schwartz Hioe, “Developing better change leaders,” McKinseyQuarterly, April 2012. Changing the game I retired from McKinsey last year but continue to research and speak about centered leadership. After meeting thousands of women and men in places as distant from each other as Brazil,Malaysia, Saudi Arabia, and Sweden, I am struck by the feeling that an enormous global wave is building. Also part of that wave are leaders of “conscious capitalism,” a concept that John Mackey and Raj Sisodia advanced in their 2013 book of that name. Raj and I recently caught up on conscious capitalism, whichlike centered leadership puts purpose at the core. Raj observes that purpose-led companies with genuine respect for people will win their stakeholders’ support, achieving superior financial results. Citing AdamSmith’s twin principles—people are self-interested and sympathetic to the needsof others—conscious capitalism argues that short-term profit maximization atthe expense of stakeholder value can lead to reckless risk taking, a loss ofmoral values, and the erosion of a company’s brand. “We’re really just starting to talk about these things—the language and metrics of business,” Raj told me. “I’m optimistic that the change willhappen and accelerate. But keep in mind that we’re only in the early stage of along journey.” So why are leaders and companies slow to come on board? Clearly,the short-term pressures and rewards of the financial community work against this idea. It takes vision and courage to opt out of today’s paradigm—the“greedy algorithm”—and its enormous personal payoffs. Would having more women in senior management nudge us toward a sustainable long-term allocation of capital and resources? Weknow from the research that women in leadership tend to invest differently—forexample, on health, education, community infrastructure, and the eradication ofpoverty. 8. Augusto Lopez-Claros and Saadia Zahidi,Women’s Empowerment: Measuring the Global Gender Gap, World Economic Forum,2005, weforum.org. But will more women leaders, realistically, be the game changer? Not untillike-minded men join in to help the movement achieve critical mass. There’s some evidence that sentiment for amore conscious form of capitalism is gaining momentum. In a global survey of64,000 people, John Gerzema and Michael D’Antonio found that most respondents wanted to see more feminine characteristics in their leaders, and two-third sagreed that “the world would be a better place if men thought more like women.”Feminine qualities that respondents chose included “plans for the future,” “expressive,”“reasonable,” “loyal,” “flexible,” “patient,” “collaborative,” “passionate,”“empathetic,” and “selfless.” 9. John Gerzema and Michael D’Antonio, The Athena Doctrine: How Women (and the Men Who Think Like Them) Will Rule TheFuture, San Francisco, CA: Jossey-Bass, 2013. As with centered leadership,masculine qualities are important, too. Respondents singled out valued leadership characteristics such as “decisive,” “resilient,” “analytical,”“independent,” “aggressive,” and “proud.” Can women and men leading together in thisnew way change the game? Absolutely. Large companies can make the greatest difference if they lead from the front. For instance, eBay has made important strides on gender equality over the past three years (see “Realizing the powerof talented women”). So has Wal-Mart, where 31 percent of the US company’sofficers are now women—that’s vice presidents and above in seriously important positions, many leading substantial businesses. 10. Susan Chambers, executive vice president ofWal-Mart’s Global People Division, and Sharon Orlopp, the company’s global chief diversity officer, graciously granted me a chance to participate in the 2014 International Women’s Day event. I’m excited to see large companies aroundthe world expressing commitment and taking actions that were unimaginable tenyears ago. Ultimately, I see the potential for avirtuous cycle in which women and men create profound organizational changefrom a core set of capabilities embodying the principles of centered leadershipor similar approaches. This, in turn, could further fuel the evolution ofleadership—and capitalism—toward a future where long-term stakeholder valuereplaces short-term profit taking and creates a more equal world. How to accelerate progress? Let’s startsome “difficult” conversations about topics such as quotas and targets, what great leadership looks like, thoughtful and flexible work options that don’thold men and women back, making bad behavior truly unacceptable, and helpingthe top-performing women through sponsors. And then let’s get to work. Indeed, in 50 years, I hope my daughters will write an article about the enormous strides women and men leaders have made to transform capitalism. A sidebar in that article might remember the“dark ages” of 2014, when there were too few women in high places to tip the balance toward Adam Smith’s principle of sympathy.
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